10张超级PPT ▏跟着“移动营销之父”华红兵读懂营销
Part39 服务提供的内容
(1)在顾客提供的有形产品(如维修的汽车)上所完成的活动。
(2)在顾客提供的无形产品(如准备税款申报书所需的收益表)上所完成的活动。
(3)无形产品的交付(如知识传授方面的信息提供)。
(4)为顾客创造氛围(如在宾馆和饭店)。
(1) Services based on tangible products provided by customers (such as a car to be repaired).
(2) Services based on intangible products provided by customers (such as tax returns to fill in income statements).
(3) Delivery of intangible products (such as provision of information in the field of knowledge transfer).
(4) Creating an atmosphere for customers (such as hotels and restaurants).#移动营销之父##华红兵语录##微博[超话]#
Part39 服务提供的内容
(1)在顾客提供的有形产品(如维修的汽车)上所完成的活动。
(2)在顾客提供的无形产品(如准备税款申报书所需的收益表)上所完成的活动。
(3)无形产品的交付(如知识传授方面的信息提供)。
(4)为顾客创造氛围(如在宾馆和饭店)。
(1) Services based on tangible products provided by customers (such as a car to be repaired).
(2) Services based on intangible products provided by customers (such as tax returns to fill in income statements).
(3) Delivery of intangible products (such as provision of information in the field of knowledge transfer).
(4) Creating an atmosphere for customers (such as hotels and restaurants).#移动营销之父##华红兵语录##微博[超话]#
10张超级PPT ▏跟着“移动营销之父”华红兵读懂营销
Part38 什么是服务
在西方地区,服务是涵盖在买卖过程中不会有物品留下,提供其效用来满足客户的这类无形产业。这也是英国经济学家 Colin Grant Clark 所说的斐地 - 克拉克法则中的第三产业。
In the West, service is an intangible industry that provides utility to satisfy customers without leaving items in the buying and selling process. This is also the tertiary industry in what British economist Colin Grant Clark called the Fisher-Clark Law.
在现代社会,服务的含义越来越广泛,并不局限于第三产业,产业融合早已成为一个趋势。服务是具有无形特征却可以给人带来某种利益或满足感的可供有偿转让的一种或一系列活动。服务通常是无形的,并且是在供方和顾客接触面上至少需要一项活动的结果。
In modern society, the meaning of service is becoming more and more extensive, not limited to the tertiary industry, and industrial integration has long been a trend. Service is a kind of activity or a series of activities that can be transferred for a fee that has intangible characteristics but can benefits or satisfy people. Service is usually intangible and is the result of interaction between the provider and customers.#移动营销之父##华红兵语录##微博[超话]#
Part38 什么是服务
在西方地区,服务是涵盖在买卖过程中不会有物品留下,提供其效用来满足客户的这类无形产业。这也是英国经济学家 Colin Grant Clark 所说的斐地 - 克拉克法则中的第三产业。
In the West, service is an intangible industry that provides utility to satisfy customers without leaving items in the buying and selling process. This is also the tertiary industry in what British economist Colin Grant Clark called the Fisher-Clark Law.
在现代社会,服务的含义越来越广泛,并不局限于第三产业,产业融合早已成为一个趋势。服务是具有无形特征却可以给人带来某种利益或满足感的可供有偿转让的一种或一系列活动。服务通常是无形的,并且是在供方和顾客接触面上至少需要一项活动的结果。
In modern society, the meaning of service is becoming more and more extensive, not limited to the tertiary industry, and industrial integration has long been a trend. Service is a kind of activity or a series of activities that can be transferred for a fee that has intangible characteristics but can benefits or satisfy people. Service is usually intangible and is the result of interaction between the provider and customers.#移动营销之父##华红兵语录##微博[超话]#
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Are you interested in any of our #English programs? Send us a message to know more!
#Online #Offline #Learning #Programs #English #Class #IELTS #TOEIC #TOEFL #GED #AcademicTutorial #ImproveyourEnglish
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